Designathon - Founders Meet Designers At MIT

 MIT Institute of Design, Rajbaug, Loni-Kalbhor, Pune Solapur Highway, Pune

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MIT School of Design is conducting a two day design hachathon for startups entrepreneurs to come together and work on the theme for their products.This is open for the students of MIT schoold of design only.

Venue for the event is: MIT Institute of Design, Rajbaug, Loni-Kalbhor, Pune Solapur Highway, Pune 412201



The details of the event and the agenda are as follows:

Day 01_26.07.2017

10.30am: Start-ups founders will introduce themselves to the participating design students.

11.00 am: Students will be divided into groups and allotted one start-up to work with for the rest of the event.

11.15am: Each start-up will make a presentation* to their specified group of students.

11.30am onwards: Start-up founders and students will discuss and share any information relevant for the students to start conceptualising.

12.30pm: Lunch

1.30pm onwards: Students and start-up founders will start working on co-creating a brand story and identity.


Break for the day at 4pm


Day 02_27.07.2017

10.30am: Work will continue.

12.30pm: Lunch

2.30pm onwards: Students will present their first cut ideas to the Founders.

Start-up founders finalise the idea they wish to take ahead and the selected student will then work with the start-up top refine the design to come up with the final logo.


Break for the day at 4pm


Start-ups are required to carry along:

1. A presentation that will showcase:

The start-up story: Mission + Vision + Values

The start-up idea and product/service

The target group of consumers and their characteristics

Business model

Future Plans

2. Any additional information/research that will help students understand your business and target consumers.

Requesting you to kindly confirm your presence for the event in response to this email.

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Entry Fee: